Ube Industry Association
A private led industry body for the Philippine ube sector — Dioscorea alata.
The Association brings together farmers, traders, processors, and exporters to safeguard the heritage, origin, and quality of Philippine ube; recognize those who uphold its standards; and represent the sector to industry and the world — so that the value genuine ube generates returns to the people who cultivate it.

What the Association does
The Philippine Ube Standard
A published specification for origin and quality — how genuine Dioscorea alata is defined, graded, and recognized.
For Growers & Producers
Recognition that travels, a premium that returns to the farm, and a collective voice for those who cultivate the crop.
Membership
Open to farmers, traders, processors, exporters, cooperatives, and enterprises who meet the Association's criteria.
The Association is an independent, membership-governed industry body, formed through the cooperation of companies working with Philippine Ube. It is not a government agency. Membership is open to farmers, traders, processors, exporters, cooperatives, and enterprises who meet its criteria.