Republic of the Philippines
Notice · No. 01 / 2026

National Ube Association

A national body for the stewardship of Philippine ube — Dioscorea alata.

The Association safeguards the heritage, origin, and quality of Philippine ube; recognizes the growers and enterprises who uphold its standards; and represents the crop's interests to government, industry, and the world — so that the value ube generates returns to the regions and people who cultivate it.

Dioscorea alata tuber, halved to reveal violet flesh
Fig. I — Dioscorea alata, halved
I.The Work

What the Association does

The Association operates independently. It was established with support from Philippine Ube Co., a Philippine-registered exporter of origin-traceable ube. Membership is open to all growers, cooperatives, processors, and enterprises who meet its criteria.